- Course Title
- Designing Effective Websites
With today's competition on the Web, creating a website that's effective is more challenging than ever. To do that, you need to employ good design principles. Regardless of your current skills or level of knowledge, in this course you'll master the basics of Web design and learn how to build sites that are better and more effective. Get ready to take your Web design skills to the next level!
This course is a must for Web designers, giving the tips and tools that will help them establish a solid career. Offered in partnership with ed2go.
- Understand the tension between form versus function in Web page design.
- Explore the six major stages of the Web site development process.
- Learn the basics of user-centered design.
- Discover the five basic steps to organizing information.
- See how site design themes can be used for information delivery.
- Familiarize yourself with page design considerations.
- Learn about the history of type and communication on the Web.
- Learn how to control type with CSS and font embedding techniques.
- Discover how users read Web content.
- Understand how to use graphics, color, and layers effectively.
- Harness the power of CSS positioning.
- Understand the impact Web 2.0 and 3.0 technologies have on your creations.
Wednesday - Lesson 01
This course is a different from most Web creation courses you'll find because it's not designed to teach you the mechanics of creating a Web page or how to use a particular software program. Instead, it's designed to help you take your Web site creations to the next level by enhancing both design and functionality. Together, we'll discover what attracts visitors to a Web site, and how to use design tools such as typography, Cascading Style Sheets (CSS), and multimedia to captivate visitors and keep them coming back.
Friday - Lesson 02
Visitors are attracted by good design, but content is what keeps them at the site longer and motivates them to return. Learn how to use two tools to attract and retain visitors: design critiques and a content inventory. Explore the six major development stages that yield expert design and smart content. Then study the three parts of Web design and the skills you'll need for each.
Wednesday - Lesson 03
By now, you probably understand that an interface is the screen visitors see and use when they visit any page of your site. Designing an interface is easy. Designing an effective interface, however, is more challenging. There are four main elements that you'll need to consider to make your site user-centric: usability, visualization, functionality, and accessibility. Explore each of these elements to see the thought that goes into effective interface design.
Friday - Lesson 04
Even if your basic content is accurate, attractive, and well written, your site won't function well without a solid and logical organizational foundation. Review the five basic steps involved in organizing information and four essential structures that you can use to build a Web site. Then learn how to create a flowchart for the pages you want to include on your site.
Wednesday - Lesson 05
Web sites exist to inform, educate, persuade, or entertain. Take this opportunity to concentrate on site design themes that pay attention to information delivery. Learn how to organize elements in order to enable visitors to accomplish their own goals. Explore usability, content, and design.
Friday - Lesson 06
Discover how you can use visual and graphic design, page layout, and grids to take your designs to the next level. At the same time, become familiar with design considerations like visual hierarchy, page dimensions, and white space.
Wednesday - Lesson 07
Typography plays a dual role by providing both verbal and visual communication. Almost any type of font will do to transmit information to others. But to convey the right type of mood along with the information takes a special type and color of font. Learn all the secrets here!
Friday - Lesson 08
Find out how you can use Cascading Style Sheets to modify fonts. Become familiar with inline, document-level, and external (linked) style sheets, and learn how to create an external CSS file to control the formatting of any or all pages on your site. For the more adventurous, we'll also take a look at some early font embedding techniques and explore two popular Flash-related options currently in use.
Wednesday - Lesson 09
Before you write for the Web, you should take the time to understand how people read online. Become familiar with the use of titles, headlines, and subheads to assist readers in navigating your site. Discover the advantages of using a Web content management system. Learn how you can communicate more easily and informally with Web visitors by adding a blog to your site.
Friday - Lesson 10
You can use images to add interest to your site and to help with navigation. Early designers were limited graphically by HTML attributes, and later designers discovered they could use tables to place images. Today's designers also have the option of using CSS to position images on the screen. But believe it or not, many people still use text-based browsers. So, you'll learn how to make the information you convey through your images accessible to those individuals as well.
Wednesday - Lesson 11
Friday - Lesson 12
Early Web sites were created by a few to be read by many. Over the years, developers added interactivity to Web sites through discussion forums, chat rooms, and shopping carts. These features are part of what I think of as Web 1.0. Today the focus has shifted from the sponsor of the site to the visitor, and sites like Flickr and YouTube are popular. They're examples of Web 2.0 sites. Examine several popular Web 2.0 sites, and take a look ahead to Web 3.0.
Method of Instruction