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SBX8118

Course
SBX8118
Course Title
Non-Profit Management

Description

Examine the fundamental principles of nonprofit management, explore the roles and responsibilities of a nonprofit board of directors and the management team, discover the essential aspects of fundraising and become acquainted with the budgeting process. To enroll, you should have basic keyboarding and computer skills, be comfortable navigating the Internet and using e-mail and have an understanding of a word-processing program (Microsoft Word is recommended).

Objectives

  • Understand the roles and responsibilities of a nonprofit board of directors and the management team
  • Develop practical managerial skills
  • Understand basic financial and accounting terms
  • Know the details of the entire marketing process
  • Learn the basics of employment law, compliance, and regulatory requirements
  • Understand licensing, permits, and taxes
  • Explore ways to maximize fundraising opportunities
  • Develop a successful leadership style
  • Learn the basics of the budgeting process
  • Gain confidence and improve communication skills
  • Explore the process of negotiating

Content

  1. Nonprofit Management and Governance
    1. Management and Leadership
    2. Finance
    3. Legal Issues
    4. Public Relations
    5. Board Relationships
    6. Evaluation
    7. Organization and Development
    8. Human Resources Issues
    9. Governance
  2. Strategic Management in Operations
    1. Introduction and Overview
    2. Definitions and Business Models
    3. Categories and Strategies
    4. Strategic Planning Models
    5. Creating Strategic Alternatives
    6. Implementation
    7. Conclusion
  3. Financial and Accounting Management
    1. Introduction and Overview
    2. Importance of Financial Statements
    3. The Balance Sheet
    4. The Income Statement
    5. Statement of Cash Flows
    6. Financial Ratios
    7. Conclusion
  4. Marketing Management
    1. Introduction and Overview
    2. Marketing Goals
    3. The Marketing Plan
    4. The Marketing Mix
    5. The Marketing Budget
    6. Marketing Implementation
    7. Technology and Marketing
    8. Summary
  5. Legal Issues in Operations
    1. Introduction
    2. Sources of Law
    3. Agency and Employment Law
    4. Torts Law
    5. Sales and Products Liability
    6. Intellectual Property
    7. Ethics
    8. Summary
  6. Fundraising Fundamentals
    1. Fund Raising
    2. Marketing
    3. Locating Funding Sources
    4. Effective Writing
    5. Successful Proposals
    6. Current Trends
    7. Managing Products
    8. Annual Giving Campaigns
    9. Corporate Sponsorships
    10. Major Donors
    11. Foundation and Government Grants
    12. Planned Giving
    13. Special Events
    14. Capital Campaigns
  7. Organizational Leadership and Decision Making
    1. Introduction and Overview
    2. What is a Leader?
    3. Sources of Power in Leadership
    4. Leadership Theories
    5. Transformational Leaders
    6. Decision Making and Empowerment
    7. Accountability
    8. Summary
  8. Budgeting Essentials
    1. Introduction
    2. The Concept of Budgeting
    3. Activity-based Budgeting
    4. Factors to Consider in Budgeting
    5. Production Planning
    6. Inventory
    7. Sample Budget and Summary
  9. Persuasive Communication
    1. Introduction
    2. Fundamentals of Communication
    3. Knowing the Audience
    4. The Power of Listening
    5. Credibility of the Speaker
    6. Evidence in Persuasion
    7. Emotion in Persuasion
    8. Organizing the Argument
    9. Summary
  10. Negotiating Strategies
    1. Introduction
    2. Steps in Negotiating
    3. Tools in Negotiating
    4. Types of Negotiations
    5. Personality Types
    6. Preparing for Negotiations
    7. BATNA and Summary

Method of Instruction

Online

Evaluation

Class Participation